What Makes a Gold iPhone so Desirable?

Live Spot Prices

Gold Spot: 1,976.45	0.3%
Silver Spot: 22.87	-0.3%

View Charts

HomeBuy Gold CoinsWhat Makes a Gold iPhone so Desirable?

11

Sep, 2013

What Makes a Gold iPhone so Desirable?

Written By Brian Ford

Apple recently announced that the iPhone 5S will be available in slate, silver and what else but gold, and not surprisingly people are already prepping their tents for the pre-launch campout at Apple stores across the United States. There are no substantial changes to the new iPhone nor does the gold version have any extra features. It doesn’t even contain any real gold, for that matter (truth be told the phone looks more like champagne than gold to me).

The last time Apple released a gold-colored product was nearly a decade ago when the original iPod Mini went on sale, and it was a sales giant. Apple isn’t the only company to do this. It is fairly common for companies to attach the word “gold” to their product to increase sales. Dante D’Orazio recently wrote an article about Apple’s golden iPhone offering and he said that “humans just have an unnatural attraction to gold.”

I disagree. Humans’ attraction to gold is very natural. It is in our blood and has been part of global finance for thousands of years. Even today as the gold/silver ratio is poised to shrink due to the likelihood that silver will outperform gold for the next couple of years some people stubbornly stick to gold with no other diversification simply because it is gold.

The connotation and implication that comes with owning gold (or a gold-colored item, for that matter) is undeniable. Gold is wealth. Gold is a store of value. And a brand new iPhone is a status symbol, so for Apple’s marketing department, the choice was easy.

Recommended for you: Gold IRA Rollover Guide and Silver Investments.

Categories: Buy Gold Coins Tags: apple, dante dorazio, gold iphone, iphone 5s, ipod mini

« Previous PostNext Post »

Edward Albert

05:32 23 Feb 23

I was looking to liquidate the precious metals in my IRA . The horror stories I had heard of about some gold and silver dealers had me very apprehensive. When I called Certified Gold Exchange and talked with Patrick, I quickly felt a sense of trust in his voice. He answered all my questions and understood my fear of getting taken advantage of. He and his team work very hard behind the scenes ensuring the transaction to go smoothly. As a result CGE has earned my 5 star rating! I will contact them again if I want to buy or sell in the future!

ALAN BROWN

23:47 21 Apr 22

Certified Gold Exchange's website really jumped out to me as I began researching precious metal IRA's. I found it to be incredibly comprehensive and informative, answering questions I did not even know to ask and alerting me to bad practices within the industry as well. So, I called and found the CGE team to be every bit as helpful as the website. They were responsive immediately and throughout the process of establishing an account and funding it. They were particularly helpful when dealing directly with my current custodian and getting funds rolled over. Pat and Mary have been courteous, personable, and very professional working with me and even helped with questions outside the immediate business at hand. I have already referred friends to CGE and will continue to do so.

Alison Weinberg

15:40 15 Oct 21

Pat and team are very knowledgeable and professional!

Ismail Kenessy

13:13 09 Jul 21

Customer since 2005. Professional, courteous, and helpful. CGE walked me through the process and provided the best prices available with minimum costs. Excellent service.

Joe Murray

16:33 19 May 21

What super service I received from the Certified Gold Exchange precious metals IRA team. Wow is all I can say! I had a large amount of coins in a gold and silver IRA for many years and decided to sell. I spent just about a whole day talking to several metals dealers about purchasing my metals. Call after call I did not feel good about what I was hearing with these dealers so I called the company that helped me set the gold and silver IRA up. Their name is Broad Financial LLC. I explained the problem I was having with finding a buyer and they said that is common in the industry. They told me to call the Certified Gold Exchange, Inc in Fort Worth, Texas. I spoke with Mr C there and was impressed that their quote was above the spot price (because I was hoping to get the spot price). They explained that American Eagles buy back at over spot and I said not with all the other dealers I called. I shipped the metals to their New York depository following the Certified Gold Exchange's instructions. Candace at CGE tracked the package every step of the way and I was updated along the way. Then when my metals arrived at the Certified Gold Exchange depository they told me that several of my coins were actually American Eagle Proof coins, not the bullion version I thought I had. They increased their original quote by $3000.00 dollars! Shocking that a company would be so honest because they could have just sent the original amount and I would have been happy. Needless to say I will never deal with a different metals dealer except the Certified Gold Exchange. Their gold IRA team is the best by leaps and bounds. I highly recommend Candice, Mr. C and the CGE team to any one looking to buy or sell metals with a great experience. Americans trusted source For Gold is not just a tagline with these folks.

ted okolowicz

23:30 29 Apr 21

After searching and checking out different metals companies, I decided that Certified Gold Exchange Inc. was my choice. They have exceeded my expectations and made my IRA rollover easier than I thought.You can be very confident by the way every step was handled (very professional).So kudos to the whole TEAM and thank you

Joseph Glassman

15:27 20 Apr 21

I had a very good experience with Certified Gold Exchange and I highly recommend anyone considering a IRA Rollover into precious metals, talk to David White at Certified and do business with them. They are honest and will have your best interest as their concern.. David took care of my needs completely with honest and fair pricing. I shopped around and decided on Certified.

Lefty and Mary Jamora

21:47 13 Apr 21

Thank you David and Pat for educating us on the gold and silver markets. Pat especially helped us thru our first purchase of silver.

M Phommahaxay

02:48 26 Mar 21

So glad I found CGE! Although, they don’t do business in my state, David White was so kind to take the time out of his busy schedule to educate me on precious metal investing. His advice was extremely valuable which saved me a ton of money. I would definitely recommend and refer any of my friends or family members interested in investing in precious metals in their service area. So thankful for David and this company!

Rickey Johnson

17:30 18 Mar 21

My experience so far with Certified Gold Exchange was all very positive. Everything went smoothly and P. Collins was awesome in helping us navigate through the process.

Aaron Brabham

18:08 02 Mar 21

I called Certified Gold Exchange to get information on a crypto currency IRA. I had a ton of questions and Steve not only answered all of them but also informed me of many things I had not thought of.I decided to invest $60k and in just three months it's over $120k! Not only that, the team at Certified Gold Exchange has excellent customer service.I highly recommend them.

Mark OLeary

19:16 26 Feb 21

Philip with the certified gold exchange was incredibly helpful in helping me to setup a Cryptocurrency IRA. He knew exactly what questions to ask my existing custodian to make the rollover as seamless as possible. In just a short few months with the recommendations of Philip; I have already seen over a 250% return on my investment. Highly recommended.

Gal Tab

02:50 25 Feb 21

The reason I give it the maximum stars is because everything happened just the way they planned it. I invested a considerable sum of money with them and as anyone would be, I was a little scared. I did my research and They came highly recommended as being ethical brokers. Their fees are very competitive and look forward to doing more business with them.

Diana Fincher

01:45 25 Feb 21

I rolled over my IRA into Silver a couple of years ago and made a friend! Agent Pat C, Certified Gold Exchange, Inc., has far exceeded my expectations with continuing, careful watch over my investment. He always surprises with immediate personal response to my slightest question and inspires confidence to hold to The Plan. Pat’s personal touch and excellent recall is reassuring and has proven that he will keep me informed when any changes are advised. Ask for Pat - he’s excellent, excellent!

Steve Astin

22:18 24 Feb 21

This was the 3rd company I called and by far the most professional. Thanks Patrick for the great service!

Alicia O'Rear

16:08 24 Feb 21

Thank you for donating 16 bibles for our foster children at Albuquerque Christian Children's Home! This is a wonderful company with a heart for ministry.

Kyle Sanders

19:14 11 Feb 21

I was interested in doing a gold IRA rollover and contacted several firms after researching on the web. Certified Gold Exchange's website had the most useful information by far compared to other firms. Their representatives have been a pleasure to work with--professional, answered every question I had, and I'd recommend them to anyone looking at a gold IRA rollover.

Robby Bryant

17:02 11 Feb 21

I am a Certified Financial Planner, and Certified Gold Exchange has helped us purchase gold for 16 years without a hitch for our clients and at excellent prices. We couldn’t be more satisfied!

Anne Sayre

23:27 14 Jan 21

My husband and I were thrilled with the service we received at Certified Gold Exchange! Shipping our gold to us was quick and very simple. So happy we did not have to pay for the TV advertisements with celebrities like so many of the other precious metal companies. We will be buying again from CGE!

Neenah Payne

04:47 30 Dec 20

Certified Gold Exchange, Inc. is a highly professional firm that was a pleasure to do business with. It provides fast and accurate service. The firm went out of its way to be helpful on a number of key issues. I highly recommend them. I was extremely lucky for several reasons to have called the Certified Gold Exchange, Inc. when I was ready to sell my gold and silver coins. When I called the firm, Liam on the service desk explained that they scan hundreds of gold dealers to get me the best price. That was very comforting.When I spoke with coin dealer David White, he was able to give me a quote in 3.5 hours. He also explained the importance of shipping my coins via registered mail with the Post Office. David said that the Post Office requires a registered box to be sealed with brown paper tape to prevent tampering. David emailed me links to sites that showed the right tape to use and how to seal the box. He called several UPS stores in my neighborhood to try to find the tape for me. In the end, I bought the tape from the Post Office. David explained that while Fedex and UPS would ship the coins, since they are not allowed to ship gold or silver, I would have no recourse if my coins were lost. David even gave me his home number so I could reach him after hours if necessary.My experience with Certified Gold Exchange, Inc. stands in stark contrast with how two other coin brokers responded. The firm from which I had bought most of my silver coins never called me back. On November 13 when I called the broker from whom I had bought most of my gold coins, I couldn't get through on the phone. So, I emailed them and it took 5 days for them to respond! The broker didn't give me a quote until December 2 -- and then only for some of the coins! He said he would tell me what they would pay for the other coins after I shipped them!In addition, that broker explained that one of their customers had lost all their coins valued at $22,000 because the box was tampered with and they had failed to insure them for the full amount. However, I knew by then that if the firm had told the customer to ship the coins via registered mail as Certified Gold Exchange, Inc. does, the box could not have been tampered with.So, Certified Gold Exchange, Inc. is the only gold and silver dealer I recommend. The level of service is truly remarkable.

Jovita Garces

11:34 10 Nov 20

What do you do with what little you have to put away for the future? After my divorce 16 years ago, I decided I needed to find an IRA and invest my children's money into something that would retain and grow in value through the years. I found a great website called Certified Gold Exchange that intrigued me and when I called, John listened and understood my needs and helped me understand the value of investing in rare coins and precious metals before taking that all important step. I am happy I took a leap of faith knowing the prospect for growth in my precious metals IRA and children's funds for college and maybe first home some day was very real. I believe I made the best choice for our future. I can always trust CGE to give me honest and dependable service everytime I call in them.

Maria S

02:38 12 Sep 20

Patrick Collins and Certified Gold Exchange (CGE) Team: I appreciate the support, you took me on for this transaction when I wasn’t even an existing client. (Yes I know CGE made some money). It was you manner, caring and fast response that made me feel very comfortable with you.Your interest in helping me on such short notice shows how much you care for your clients. I hope 🤞 to have you as one of my financial team in the future.

Natalia Ariza

01:21 01 Sep 15

Certified Gold Exchange is the best metals company in the US hands down!

Paul Lifton

22:52 04 Mar 15

Piper Peterson

22:48 03 Mar 15

It's not always the case with precious metals dealers but the Certified Gold Exchange hires the best advisors in the industry and this is the reason for their outstanding reputation.

Eric Benjamin

15:57 29 Nov 14

We have purchased from several dealers and hands down these guys have been the best. Above and beyond are the words I would use to describe their service. You will not be disappointed if you have been on the fence about buying!

Josh Singer

18:20 04 Nov 14

Working with Certified Gold Exchange has been a great experience. The Certified Gold Exchange staff are very very good communicators and clearly have a lot of experience. Anytime we had a question or needed anything from them they responded the same day, if not the following morning. I would recommend working Certified Gold Exchange. Hands down great communicators and great business people.

Burt Dumerton

21:07 02 Dec 13

I have been working with Certified Gold Exchange Inc. since 2005 and have found them to give exceptional service and prices for precious metals. They have always treated me with great respect and given extraordinary personal attention to my account and to me personally. Their advice on many occasions have kept me from making some pretty serious errors in my investment decisions. They are prompt to return my calls and take special care to not be pushy or arrogant. Excellent to do business with. Give John a call.

‹

›

Website
Navigation

Need Help? Call Us (800) 300-0715

MAIN PAGES

MARKET

COMPANY

CGE DISCLOSURE

Discover What Your Current Gold Dealer Doesn't Want You To Know

Get Our Award Winning Reports

$500 Cash Rebate Program on Select US Mint Products

The Certified Gold Exchange has suspended all walk in visitors until further notice because of our staff reluctance to be vacinated. Most team members are working from their homes and may meet with clients at their sole discretion.

Discover What Your Current Gold Dealer Doesn't Want You To Know

Request a Call
Please complete the following info

Discover What Your Current Gold Dealer Doesn't Want You To Know

Get Our Award Winning Reports

$500 Cash Rebate Program on Select US Mint Products

The Certified Gold Exchange has suspended all walk in visitors until further notice because of our staff reluctance to be vacinated. Most team members are working from their homes and may meet with clients at their sole discretion.

Investor ToolsPlease choose the following info

Discover What Your Current Gold Dealer Doesn't Want You To Know

Request a CallPlease complete the following info

Request a Call
Please complete the following info